Description
The Business Model Canvas is a versatile tool that can be used to describe, discuss, design, choose, challenge, improve, innovate, pivot or invent a business model.
The document provides an overview of the business model canvas and how it links to strategy analysis and development. It offers guidance on reviewing an existing business model or creating a new one and includes tools and templates to facilitate an effective and efficient business model canvas exercise.
Contents
1. Business Model: Origins, definition and link to strategy
-Origins
-Definition
-Is not strategy
-Link to strategy
-Describes the business logic
2. Business Model Canvas: Usage and design stages
-Potential motivations for use
-Potential business applications
-Design Stages
3. Business Model Canvas: Conceptual breakdown and elements
-The nine building blocks of the canvas
-The two sides of the canvas
-The three business model components
-Linked to the business model definition
-Business model patterns
4. Business Model Canvas: As a tool for strategy analysis and development
Business Model Canvas
-Understanding the environment
-Applying a SWOT analysis
-Blended with Blue Ocean strategy
-Link to a business plan
5. Business Model Canvas: Building blocks key questions and notes
-Key Questions
Business Model Canvas
-Customer Segments
-Value Proposition Canvas
-Value Proposition Canvas ? alignment
-Value Proposition Canvas ? summary slide
-Value Propositions
-Distribution Channels
-Customer Relationships
-Revenue Streams
-Key Resources
-Key Activities
-Key Partnerships
-Cost Structure
6. Business Models Canvas: Sample, template and graphical elements
Business Models
-Fermium Example ? sticky notes version
-Fermium model example ? text version
-Blank template
-Blank template with text holders
-Sticky notes and building block graphic
